
Digital Production: Email, Web, and Digital ads and Banners
Jcrew Factory emails
I freelanced at Jcrew many times. The first time I was there for about six months and aside from some print and web work I was mainly in charge of quality control for the Jcrew Factory Emails. I swapped FPO images for latest retouched images. Made sure that all images were correct and that the animations ran smoothly as per the directive. I deleted extra layers in photoshop and rasterized or merged layers in photoshop. I also added the headline and sub-headlines, Sliced the emails and uploaded them to Jira for the developers to access. I also sent images to in-house retouchers or made some simple retouches like expanding backgrounds to fit the crop or visible areas. I took a screenshot of the timeline for animating gifs, and I exported all assets.






Jcrew Site, Emails & Digital Ads
At Jcrew I also worked on the Jcrew.com assets in Sketch for their website which was rolled out twice a month. I also helped with the production of their emails for promos, JC credit card and digital ads. Another time I freelanced there I was working with vendor images. I would receive the images and check that they met our standards to be displayed in Jcrew's market place site. If they didn't meet the standard we would kick the image back or send the image to our in-house retouchers so that they can do some silhouetting or other retouching work.



KinderCare
At KinderCare I help them with website re-designs and exploratory designs for presentations. I also do digital ad resizes and copy changes.


